GLOSSARY OF PRINT INDUSTRY TERMS
We take pride in making our customers feel confident about their jobs during production. To help you gain a better understanding we’ve compiled a glossary of terms that are commonly used in our industry.
Paper made from pulp containing little or no acid so it resists deterioration from age. Also called alkaline paper, archival paper, neutral pH paper, permanent paper and thesis paper.
In binding, a term used for two or more parallel folds which open like an accordion.
Color produced by light falling onto a surface, as compared to subtractive color. The additive primary colors are red, green and blue.
ISO paper size 210 x 297mm used for letterhead mainly in Europe.
Against the Grain
At right angles to the grain direction of the paper being used, as compared to with the grain. Also called across the grain and cross grain. See also Grain Direction.
Any change made by the customer after copy or artwork has been given to the printer. The change could be in copy, specifications or both. Also called AA, author alteration and customer alteration.
Fine powder lightly sprayed over the printed surface of coated paper as sheets leave a press. Also called dust, offset powder, powder and spray powder.
Coating in a water base and applied like ink by a printing press to protect and enhance the printing underneath.
Author’s Alterations (AA’s)
At the proofing stage, changes that the client requests to be made concerning original art provided. AA’s are usually considered an additional cost to the client.
To print on the second side of a sheet already printed on one side.
The standard size of sheets of paper used to calculate basis weight in the United States and Canada.
The weight, in pounds, of a ream (500 sheets) of paper cut to the basic size. Also called ream weight and substance weight (sub weight). In countries using ISO paper sizes, the weight, in grams, of one square meter of paper.
Usually in the book arena, but not exclusively, the joining of leafs or signatures together with either wire, glue or other means.
The department within a printing company responsible for collating, folding and trimming various printing projects.
Category of paperboard ranging in thickness from 15 to 48 points.
Printing that extends to the edge of a sheet or page after trimming.
Image debossed, embossed or stamped, but not printed with ink or foil.
A generic term for proofs made from a variety of materials, it may also be called a blueprint. Not as common in the age of digital proofing.
A description or commentary of an author or book content positioned on the book jacket.
The main text of work not including the headlines.
Category of paper commonly used for writing, printing and photocopying.
Folded signatures gathered, sewn and trimmed, but not yet covered.
The decorative design or rule surrounding matter on a page.
(1) a repeating registration problem in the printing stage of production. (2) Customer unhappy with the results of a printing project and refuses to accept the project.
General term referring to paper 6 points or thicker with basis weight between 90# and 200# (200-500 gsm). Used for products such as index cards, file folders and displays.
Carton of paper from which some of the sheets have been sold.
Build a Color
To overlap two or more screen tints to create a new color. Such an overlap is called a build, color build, stacked screen build or tint build.
Thickness of paper relative to its basic weight.
A dot or similar marking to emphasize text.
C1S and C2S
Abbreviations for coated one side and coated two sides.
To make the surface of paper smooth by pressing it between rollers during manufacturing.
(1) Thickness of paper or other substrate expressed in thousandths of an inch (mils or points), pages per inch (ppi), thousandths of a millimeter (microns) or pages per centimeter (ppc).
Mechanicals, photographs and art fully prepared for reproduction according to the technical requirements of the printing process being used. Also called finished art, reproduction copy, or press-ready copy.
Paper coated with chemicals that enable transfer of images from one sheet to another with pressure from writing or typing.
Selling unit of paper weighing approximately 150 pounds (60 kilos). A carton can contain anywhere from 500 to 5,000 sheets, depending on the size of sheets and their basis weight.
High gloss, coated paper made by pressing the paper against a polished, hot, metal drum while the coating is still wet.
(1) Alternate term for elliptical dot, so called because midtone dots touch at two points, so look like links in a chain. (2) Generic term for any midtone dots whose corners touch.
(1) Production copy of a publication verified by the customer as printed, finished and bound correctly. (2) One set of gathered book signatures approved by the customer as ready for binding.
Chokes and spreads
Overlap of overprinting images to avoid color or white fringes or borders around image detail. Called trapping in digital imaging systems.
Abbreviation for cyan, magenta, yellow and key (black), the four process colors.
Halftone screen with ruling of 65, 85 or 100 lines per inch (26, 34 or 40 lines centimeter).
Paper with a coating of clay and other substances that improves reflectivity and ink holdout. Mills produce coated paper in the four major categories cast, gloss, dull and matte.
To organize printed matter in a specific order as requested.
Refers to amounts of process colors that simulate the colors of the original scene or photograph.
In multicolor printing, the point, line or space at which one ink color stops and another begins. Also called break for color.
Color Control Bar
Strip of small blocks of color on a proof or press sheet to help evaluate features such as density and dot gain. Also called color bar, color guide and standard offset color bar.
To adjust the relationship among the process colors to achieve desirable colors.
Instructions in computer software that allow users to change or correct colors.
Color Fast Inks
Inks with colors that retain their density and resist fading as the product is used and washed.
The entire range of hues possible to reproduce using a specific device, such as a computer screen, or system, such as four-color process printing.
Brand name for an overlay color proof. Sometimes used as a generic term for any overlay color proof.
The product resulting from color separating and subsequent four-color process printing. Also called separation.
Film made by combining images from two or more pieces of working film onto one film for making one plate.
Proof of color separations in position with graphics and type. Also called final proof, imposition proof and stripping proof.
(1) In typography, the assembly of typographic elements, such as words and paragraphs, into pages ready for printing. (2) In graphic design, the arrangement of type, graphics and other elements on the page.
The degree of tones in an image ranging from highlight to shadow.
Business that makes products such as boxes, bags, envelopes and displays.
Thick paper that protects a publication and advertises its title. Parts of covers are often described as follows: Cover 1=outside front; Cover 2=inside front; Cover 3=inside back, Cover 4=outside back.
Extent to which ink covers the surface of a substrate. Ink coverage is usually expressed as light, medium or heavy.
Category of thick paper used for products such as posters, menus, folders and covers of paperback books.
Phenomenon of middle pages of a folded signature extending slightly beyond outside pages.
Lines near the edges of an image indicating portions to be reproduced. Also called cut marks and tic marks.
Type or art that continues from one page of a book or magazine across the gutter to the opposite page. Also called bridge, gutter bleed and gutter jump.
To dry inks, varnishes or other coatings after printing to ensure good adhesion and prevent setoff.
Paper sizes used with office machines and small presses.
One of the four process colors. Also known as process blue.
To press an image into paper so it lies below the surface. Also called tool.
Edge of paper left ragged as it comes from the papermaking machine instead of being cleanly cut.
Instrument used to measure density..
(1) Regarding ink, the relative thickness of a layer of printed ink. (2) Regarding color, the relative ability of a color to absorb light reflected from it or block light passing through it. (3) Regarding paper, the relative tightness or looseness of fibers.
Technique of using a personal computer to design images and pages, and assemble type and graphics.
Device for cutting, scoring, stamping, embossing and debossing.
To cut irregular shapes in paper or paperboard using a die.
Page proofs produced electronically onto paper via laser or ink-jet. Won’t be color correct for spot colors.
Digital dots are uniform in size, as compared to halftone dots that vary in size.
Phenomenon of halftone dots printing larger on paper than they are on films or plates, reducing detail and lowering contrast.
Relative size of halftone dots as compared to dots of the screen ruling being used. There is no unit of measurement to express dot size. Dots are too large, too small or correct only in comparison to what the viewer finds attractive.
Measure of resolution of input devices such as scanners, display devices such as monitors, and output devices such as laser printers, imagesetters and monitors. Abbreviated DPI.
To print a single image twice so it has two layers of ink.
To expose film or a plate twice to different negatives and thus create a composite image.
Sample of inks specified for a job applied to the substrate specified for a job.
In the printing arena, to drill a hole in a printed matter.
Halftone dots or fine lines eliminated from highlights by overexposure during camera work.
Using metal plates in the printing process, which are etched to .15mm (.0006 in) creating a right reading plate, printed on the offset blanket transferring to paper without the use of water.
Flat (not glossy) finish on coated paper; slightly smoother than matte.
Simulation of the final product. Also called mockup.
Black-and-white photograph reproduced using two halftone negatives, each shot to emphasize different tonal values in the original.
Thick paper made by pasting highlights together two thinner sheets, usually of different colors. Also called double-thick paper.
To press an image into paper so it lies above the surface. Also called cameo and tool.
Casting of light-sensitive chemicals on papers, films, printing plates and stencils.
Emulsion Down/Emulsion Up
Film whose emulsion side faces down (away from the viewer) or up (toward the viewer) when ready to make a plate or stencil. Abbreviated ED, EU. Also called E up/down and face down/face up.
Encapsulated PostScript file
Computer file containing both images and PostScript commands. Abbreviated EPS file.
Printing method using a plate, also called a die, with an image cut into its surface.
Encapsulated Post Script, a known file format usually used to transfer post script information from one program to another.
Paper that is not the brand specified, but looks, prints and may cost the same. . Also called comparable stock.
Price that states what a job will probably cost.
Edge of a bound publication opposite the spine. Also called foredge. Also, an abbreviation for typeface referring to a family of a general style.
Component of a printing press that moves paper into the register unit.
Soft woven pattern in text paper.
Side of the paper that was not in contact with the Fourdrinier wire during papermaking, as compared to wire side.
Ink color used in addition to the four needed by four-color process.
Thin sheet of plastic bonded to a printed product for protection or increased gloss.
Papers made specifically for writing or commercial printing, as compared to coarse papers and industrial papers.
(1) Surface characteristics of paper. (2) General term for trimming, folding, binding and all other post press operations.
Size of product after production is completed, as compared to flat size. Also called trimmed size.
Costs that remain the same regardless of how many pieces are printed. Copyrighting, photography and design are fixed costs.
Size of product after printing and trimming, but before folding, as compared to finished size.
Method of printing on a web press using rubber or plastic plates with raised images. Abbreviated flexo.
To print a sheet completely with an ink or varnish.
Cover trimmed to the same size as inside pages, as compared to overhang cover. Also called cut flush
To foil stamp and emboss an image. Also called hot stamp.
Method of printing that releases foil from its backing when stamped with the heated die.
A bindery machine dedicated to folding printed materials.
With printed matter, markings indicating where a fold is to occur, usually located at the top edges.
Gatefold sheet bound into a publication, often used for a map or chart. Also called gatefold and pullout.
Size, style, shape, layout or organization of a layout or printed product.
Lightweight bond, easy to perforate, made for business forms.
For Position Only
Refers to photos or art used to indicate placement and scaling, but not intended for reproduction. Abbreviated FPO.
Four-color Process Printing
Technique of printing that uses black, magenta, cyan and yellow to simulate full-color images. Also called color process printing, full color printing and process printing.
Paper made from cooked wood fibers mixed with chemicals and washed free of impurities, as compared to groundwood paper. Also called woodfree paper.
To reproduce two or more different printed products simultaneously on one sheet of paper during one press run.
A sheet that folds where both sides fold toward the gutter in overlapping layers.
Signatures assembled next to each other in the proper sequence for binding, as compared to nested. Also called stacked.
Normal halftone whose density has been reduced to produce a very faint image.
Phenomenon of a faint image appearing on a printed sheet where it was not intended to appear
Consider the light reflecting on various objects in the printing industry (e.g., paper, ink, laminates, UV coating, varnish).
Ink used and printed on coated so that the ink will dry without penetration.
General term used to distinguish between or among printing papers, but whose specific meaning depends on context. Grade can refer to the category, class, rating, finish or brand of paper.
Graduated Screen Tint
Screen tint that changes densities gradually and smoothly, not in distinct steps. Also called gradient.
Predominant direction in which fibers in paper become aligned during manufacturing.
Grain Long Paper
Paper whose fibers run parallel to the long dimension of the sheet.
Grain Short Paper
Paper whose fibers run parallel to the short dimension of the sheet.
Arrangement of type and visual elements along with specifications for paper, ink colors and printing processes that, when combined, convey a visual message.
Visual elements that supplement type to make printed messages more clear or interesting.
Method of printing using metal cylinders etched with millions of tiny wells that hold ink.
Number of distinct gray tones that can be reproduced by a computer.
Strip of gray values ranging from white to black. Used by process camera and scanner operators to calibrate exposure times for film and plates.
Alternate term for binding edge when referring to perfect bound products.
Approximately 1/8 inch (3 mm) along the spine that is ground off gathered signatures before perfect binding.
Edge of a sheet held by grippers on a sheetfed press, thus going first through the press.
In the book arena, the inside margins toward the back or the binding edges.
Subjective term referring to very small space, thin line or close register. The meaning depends on who is using the term and in what circumstances.
(1) To photograph or scan a continuous tone image to convert the image into halftone dots. (2) A photograph or continuous-tone illustration that has been halftoned and appears on film, paper, printing plate or the final printed product.
Piece of film or glass containing a grid of lines that breaks light into dots.
Faint shadow sometimes surrounding halftone dots printed.
At the top of a page, the margin.
Imposition with heads (tops) of pages facing tails (bottoms) of other pages.
Spot or imperfection in printing, most visible in areas of heavy ink coverage, caused by dirt on the plate or blanket..
Lightest portions of a photograph or halftone, as compared to midtones and shadows.
Paper kept in stock by a printer and suitable for a variety of printing jobs. Also called floor sheet.
A specific color such as yellow or green.
The actual area on the printed matter that is not restricted to ink coverage,
Arrangement of pages on mechanicals or flats so they will appear in proper sequence after press sheets are folded and bound.
(1) Referring to an ink color, one impression equals one press sheet passing once through a printing unit. (2) Referring to speed of a press, one impression equals one press sheet passing once through the press.
To print new copy on a previously printed sheet, such as imprinting an employee’s name on business cards.
Relationship of the densities and dot gains of process inks to each other and to a standard density of neutral gray
Characteristic of paper that prevents it from absorbing ink, thus allowing ink to dry on the surface of the paper. Also called holdout.
Ink Jet Printing
Method of printing by spraying droplets of ink through computer-controlled nozzles.
Printed pages loosely inserted in a publication.
A vibration machine with a slopping platform to even-up stacks of printed materials.
Abbreviation for black in four-color process printing. Hence the ‘K’ in CMYK.
Kiss Die Cut
To die cut the top layer, but not the backing layer, of self-adhesive paper. Also called face cut.
Strong paper used for wrapping and to make grocery bags and large envelopes.
Finish on bond or text paper on which grids of parallel lines simulate the surface of handmade paper. Laid lines are close together and run against the grain; chain lines are farther apart and run with the grain.
A thin transparent plastic sheet (coating) applied to usually a thick stock (covers, post cards, etc.) providing protection against liquid and heavy use, and usually accents existing color, providing a glossy (or lens) effect.
Artist style in which width is greater than height. (Portrait is opposite.)
Bond paper made especially smooth and dry to run well through laser printers.
Lay Flat Bind
Method of perfect binding that allows a publication to lie fully open.
A sample of the original providing (showing) position of printed work (direction, instructions) needed and desired.
Amount of space between lines of type.
Two folds creating three panels that allow a sheet of letterhead to fit a business envelope.
Method of printing from raised surfaces, either metal type or plates whose surfaces have been etched away from image areas.
Substance in trees that holds cellulose fibers together. Free sheet has most lignin removed; groundwood paper contains lignin.
Any high-contrast image, including type, as compared to continuous-tone copy. Also called line art and line work.
Embossed finish on text paper that simulates the pattern of linen cloth.
Area on which images will print.
Binding method allowing insertion and removal of pages in a publication (e.g., trim-4-drill-3).
Lens built into a small stand. Used to inspect copy, film, proofs, plates and printing.
One of the four process colors.
(1) All activities required to prepare a press or other machine to function for a specific printing or bindery job, as compared to production run. Also called setup. (2) Paper used in the makeready process at any stage in production. Makeready paper is part of waste or spoilage.
Order for paper that a mill makes to the customer’s specifications, as compared to a mill order or stock order.
Imprinted space around the edge of the printed material.
A form of a four-color-process proofing system.
Flat (not glossy) finish on photographic paper or coated printing paper.
To bind using a comb, coil, ring binder, post or any other technique not requiring gluing, sewing or stitching.
Ink containing powdered metal or pigments that simulate metal.
Paper coated with a thin film of plastic or pigment whose color and gloss simulate metal.
In a photograph or illustration, tones created by dots between 30 percent and 70 percent of coverage, as compared to highlights and shadows.
Mil 1/1000 Inch
The thickness of plastic films as printing substrates are expressed in mils.
A reproduction of the original printed matter and possibly containing instructions or direction.
Undesirable pattern resulting when halftones and screen tints are made with improperly aligned screens, or when a pattern in a photo, such as a plaid, interfaces with a halftone dot pattern.
Paper size (7’ x 10’) and envelope shape often used for personal stationery.
Spotty, uneven ink absorption.
Weight of 1,000 sheets of paper in any specific size.
Signatures assembled inside one another in the proper sequence for binding, as compared to gathered. Also called inset.
Paper used in printing newspapers. Considered low quality.
Printing using lasers, ions, ink jets or heat to transfer images to paper.
Printing on products such as coasters, pencils, balloons, golf balls and ashtrays, known as advertising specialties or premiums.
Printing technique that transfers ink from a plate to a blanket to paper instead of directly from plate to paper.
(1) Characteristic of paper or other substrate that prevents printing on one side from showing through the other side. (2) Characteristic of ink that prevents the substrate from showing through.
To print one image over a previously printed image, such as printing type over a screen tint.
Additional printed matter beyond order. Overage policy varies in the printing industry.
One side of a leaf in a publication.
Total number of pages that a publication has. Also called extent.
Proof of type and graphics as they will look on the finished page complete with elements such as headings, rules and folios.
In the book arena, the numbering of pages.
One page of a brochure, such as one panel of a brochure. One panel is on one side of the paper. A letter-folded sheet has six panels, not three.
Method of folding. Two parallel folds to a sheet will produce 6 panels.
Any sheet larger than 11’ x 17’.
To bind sheets that have been ground at the spine and are held to the cover by glue.
Press capable of printing both sides of the paper during a single pass. Also called duplex press and perfector.
On a “dummy” marking where the perforation is to occur.
Taking place on a press or a binder machine, creating a line of small dotted holes for the purpose of tearing-off a part of a printed matter (usually straight lines, vertical or horizontal).
A unit of measure in the printing industry. A pica is approximately 0.166 in. There are 12 points to a pica.
Technique of registering separations, flats and printing plates by using small holes, all of equal diameter, at the edges of both flats and plates.
Short for picture element, a dot made by a computer, scanner or other digital device. Also called pel.
Piece of paper, metal, plastic or rubber carrying an image to be reproduced using a printing press.
Color that the customer considers satisfactory even though it may not precisely match original samples, scenes or objects.
The trade name of the colors in the Pantone Matching System.
(1) Regarding paper, a unit of thickness equating 1/1000 inch. (2) Regarding type, a unit of measure equaling 1/12 pica and .013875 inch (.351mm).
An art design in which the height is greater than the width. (Opposite of Landscape.)
Camera work, color separations, stripping, platemaking and other prepress functions performed by the printer, separator or a service bureau prior to printing.
To print portions of sheets that will be used for later imprinting.
Proof made on press using the plates, ink and paper specified for the job.
Quantity at which unit cost of paper or printing drops.
Layouts made so they are imposed for printing, as compared to reader spreads.
Process Color (Inks)
The colors used for four-color process printing: yellow, magenta, cyan and black.
Price offered by a printer to produce a specific job.
Stationery or other forms of stock having a strong percentage content of “cotton rags.”
Raster Image Processor
Device that translates page description commands into bitmapped information for an output device such as a laser printer or imagesetter.
Layout made in two page spreads as readers would see the pages, as compared to printer spread.
500 sheets of paper.
New paper made entirely or in part from old paper.
To place printing properly with regard to the edges of paper and other printing on the same sheet. Such printing is said to be in register.
Cross-hair lines on mechanicals and film that help keep flats, plates, and printing in register. Also called crossmarks and position marks.
Sharpness of an image on film, paper, computer screen, disc, tape or other medium.
Type, graphic or illustration reproduced by printing ink around its outline, thus allowing the underlying color or paper to show through and form the image. The image ‘reverses out’ of the ink color. Also called knockout and liftout.
Abbreviation for red, green, blue, the additive color primaries.
Copy that reads correctly in the language in which it is written. Also describes a photo whose orientation looks like the original scene, as compared to a flopped image.
Line used as a graphic element to separate or organize copy.
Map or drawing given by a printer to a stripper showing how a printing job must be imposed using a specific press and sheet size. Also called press layout, printer’s layout and ruleout.
To bind by stapling sheets together where they fold at the spine, as compared to side stitch. Also called pamphlet stitch, saddle wire and stitch bind.
Alternate term for dull finish on coated paper.
To identify the percent by which photographs or art should be enlarged or reduced to achieve, the correct size for printing.
Electronic device used to scan an image.
To compress paper along a straight line so it folds more easily and accurately. Also called crease.
Angles at which screens intersect with the horizontal line of the press sheet. The common screen angles for separations are black 45 degree, magenta 75 degree, yellow 90 degree and cyan 105 degree.
Refers to the percentage of ink coverage that a screen tint allows to print. Also called screen percentage.
Method of printing by using a squeegee to force ink through an assembly of mesh fabric and a stencil.
Usually in the book arena, a publication not having a cover stock. A publication only using text stock throughout.
A printed item independent of an envelope. A printed item capable of travel in the mail independently.
Usually in the four-color process arena, separate film holding images of one specific color per piece of film. Black, Cyan, Magenta and Yellow. Can also separate specific PMS colors through film.
Hue made darker by the addition of black, as compared to tint.
Darkest areas of a photograph or illustration, as compared to midtones and high-lights.
Press that prints sheets of paper, as compared to a web press.
Technique of printing one side of a sheet with one set of plates, then the other side of the sheet with a set of different plates. Also called work and back.
Printed sheet folded at least once, possibly many times, to become part of a book, magazine or other publication.
Compound mixed with paper or fabric to make it stiffer and less able to absorb moisture.
Separate sheets (stock) independent from the original run positioned between the “printed run” for a variety of reasons.
Any area of the sheet receiving 100 percent ink coverage, as compared to a screen tint.
Inks using vegetable oils instead of petroleum products as pigment vehicles, thus are easier on the environment.
Complete and precise written description of features of a printing job such as type size and leading, paper grade and quantity, printing or binding method.
Back or binding edge of a publication
To bind using a spiral of continuous wire or plastic looped through holes. Also called coil bind.
Printing of a book that has some copies bound one way and other copies bound another way.
Paper that, due to mistakes or accidents, must be thrown away instead of delivered printed to the customer, as compared to waste.
Spot Color or Varnish
One ink or varnish applied to portions of a sheet, as compared to flood or painted sheet.
Two pages that face each other and are designed as one visual or production unit.
Step and Repeat
Prepress technique of exposing an image in a precise, multiple pattern to create a flat or plate. Images are said to be stepped across the film or plate.
Popular sizes, weights and colors of papers available for prompt delivery from a merchant’s warehouse.
Alternate term for basis weight, usually referring to bond papers. Also called sub weight.
Any surface or material on which printing is done.
Abbreviation for specifications for web offset publications, specifications recommended for web printing of publications.
Using a broadsheet as a measure, one half of a broadsheet.
Grade of dense, strong paper used for products such as badges and file folders.
Tagged Image File Format
Computer file format used to store images from scanners and video devices. Abbreviated TIFF.
Concerning a printing project’s basic details in regard to its dimensions. A standard layout.
Designation for printing papers with textured surfaces such as laid or linen. Some mills also use ‘text’ to refer to any paper they consider top-of-the-line, whether or not its surface has a texture.
Method of printing using colorless resin powder that takes on the color of underlying ink. Also called raised printing.
Initial ideas jotted on virtually anything in regard to initial concept of a future project.
Screening or adding white to a solid color for results of lightening that specific color.
Usually in the book arena, adding an additional page(s) beyond the normal process (separate insertion).
Positive photographic image on film allowing light to pass through. Also called chrome, color transparency and tranny. Often abbreviated TX.
To print one ink over another or to print a coating, such as varnish, over an ink. The first liquid traps the second liquid.
The size of the printed material in its finished stage (e.g., the finished trim size is 5 1\2 x 8 1\2).
Paper that has not been coated with clay. Also called offset paper.
Term to indicate multiple copies of one image printed in one impression on a single sheet. “Two up” or “three up” means printing the identical piece twice or three times on each sheet.
Liquid applied to a printed sheet, then bonded and cured with ultraviolet light.
Liquid applied as a coating for protection and appearance.
Somewhat rough, toothy finish.
Paper made exclusively of pulp from trees or cotton, as compared to recycled paper.
To clean ink and fountain solutions from rollers, fountains, screens, and other press components.
Unusable paper or paper damage during normal makeready, printing or binding operations, as compared to spoilage.
Translucent logo in paper created during manufacturing by slight embossing from a dandy roll while paper is still approximately 90 percent water.
Press that prints from rolls of paper, usually cutting it into sheets after printing. Also called reel-fed press. Web presses come in many sizes, the most common being mini, half, three quarter (also called 8-pages) and full (also called 16-pages).
In a printed product, a die-cut hole revealing an image on the sheet behind it.
Side of the paper that rests against The Fourdrinier wire during papermaking, as compared to felt side.
With the Grain
Parallel to the grain direction of the paper being used, as compared to against the grain. See also Grain Direction.
Paper manufactured without visible wire marks, usually a fine textured paper.
An image that is backwards when compared to the original. Also called flopped and reverse reading.
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